Additionally unveiled on March 11, 1971 at Geneva was the Maserati Bora | Maserati images

Two automotive icons — the Lamborghini Countach and the Maserati Bora — share their fiftieth birthdays on March 11. Each vehicles had been unveiled on March 11, 1971 on the Geneva Motor Present in Switzerland. 

It was 10 a.m. when Lamborghini unveiled the Countach LP 500 in yellow on the Carrozzeria Bertone show stand. 

“Its unveil (in prototype type) was so profitable that the corporate raced in opposition to time to fulfill the shoppers’ requests and rework the futuristic present automotive right into a manufacturing automotive, although in a small collection,” Lamborghini stated in its anniversary announcement. 

“The choice to unveil the Countach LP 500 in Carrozzeria Bertone’s house was motivated by the truth that Lamborghini’s stand featured the newest arrival from the Home of the Raging Bull: the Miura SV, perfected after 5 years of manufacturing. 

“With this double presentation, Lamborghini communicated and confirmed its prowess not solely in manufacturing however particularly in innovation, to the extent that within the months following Geneva, the Countach LP 500 was featured in all of the worldwide automotive magazines.”

Happy birthdays: Countach, Bora turn 50
Happy birthdays: Countach, Bora turn 50

The Countach was developed, beneath chief engineer Paolo Stanzani, inside Lamborghini as mission code LP112 — LP for Longitudinale Posteriore, indicating the rear longitudinal place of the 12-cylinder engine.  

Design was achieved by Marcello Gandini of Bertone; Gandini additionally designed the Miura. In contrast to the manufacturing vehicles that adopted in 1974, the Geneva prototype was constructed on a platform body relatively than a tubular chassis and had a one-off 4971cc engine. The physique featured engine air intakes with a shark-gill design and the inside showcased digital instrumentation.

“The origin of the identify of this automotive lies within the dialect of the Piedmont area,” Lamborghini stated in its anniversary information launch. “In its remaining phases of meeting, the automotive was hidden in a shed for agricultural equipment on a farm close to Grugliasco (province of Turin) to keep away from attainable work stoppages associated to labor unrest, and was ‘found’ by a farmer who exclaimed in amazement and enthusiasm ‘Countach!’ (a phrase in Piedmontese dialect expressing wonderment). 

“When Piedmont-born Marcello Gandini grew to become conscious of the actual fact, he thought that this phrase had a very robust communicative drive and in addition satisfied Nuccio Bertone, Ferruccio Lamborghini and his colleague, Paolo Stanzani.”

After the Geneva debut, chief check driver Bob Wallace started highway testing the prototype, although with a dependable manufacturing V12 relatively than a one-off engine in place. 

“The profession of this extraordinary automotive ended at the start of 1974,” Lamborghini stated, “when it was used for the crash checks required for the homologation of the manufacturing automotive, and subsequently scrapped.”

Lamborghini famous that from 1974 to 1990, it produced 1,999 Countachs in 5 collection. 

It additionally famous that the automotive was displayed on bed room partitions around the globe and was showcased in dozens of flicks. The automotive’s success “allowed Lamborghini to outlive probably the most troublesome years of its historical past.”

Happy birthdays: Countach, Bora turn 50

The Bora, additionally unveiled at Geneva that day in 1971, was the primary Maserati with its engine mid-mounted behind the driving force’s compartment. 

“The wind of the Maserati Bora spans by means of 50 years of historical past, and reaches the daybreak of a brand new part for the Model: all new fashions share the exclusiveness, sportiness and uniqueness which have at all times characterised the Modenese constructor, and Bora has additionally handed down its engine place, first launched on the Tipo 63 (1961), initially reprised on the MC12, and now a key function of the brand new MC20,” the corporate stated in its fiftieth anniversary information launch.

The Bora, designed by Giorgetto Giugiaro at Italdesign, was produced till 1978 with 564 items constructed. The Bora additionally was the premise for the Giugiaro-designed Boomerang idea automotive, which featured a wedge-shaped physique and futuristic engineering.

The Bora initially was powered by a 4.7-liter V8 that offered 310 horsepower. A 4.9-liter unit adopted in 1973. Giulio Alfieri was the automotive’s chief engineer. Among the many automotive’s options had been retractable headlamps, Maserati’s first use of 4-wheel impartial suspension, a 5-speed transmission and disc brakes.

Larry Edsall

A former every day newspaper sports activities editor, Larry Edsall spent a dozen years as an editor at AutoWeek journal earlier than making the transition to writing for the online and changing into the creator of greater than 15 automotive books. Along with being founding editor at, Larry has written for The New York Occasions and The Detroit Information and was an adjunct honors professor on the Walter Cronkite Faculty of Journalism and Mass Communication at Arizona State College.