Sarah Tatsis

What’s the headline message that BlackBerry is placing out at this yr’s CES?

At CES 2022, BlackBerry is displaying that it’s laying the groundwork for the software-defined autos of the longer term. The way forward for mobility is right here, and BlackBerry helps to unlock its huge potential for OEMs, Tier 1s and end-users alike.

BlackBerry can even reveal BlackBerry IVY for the primary time at CES 2022. The Clever Automobile Information Platform is a cloud-connected software program ecosystem developed in partnership with AWS. The demonstration showcases highly effective use instances that may be enabled by way of the platform within the type of enhanced predictions, clever suggestions and in-car cost capabilities that make the most of in-vehicle information from a number of sensors.

With software program, computing and automation all embedded into autos, the info generated inside automobiles is limitless – and with it, alternatives for brand new companies for drivers. From paying for gasoline or tolls with the contact of a button to receiving insights into how far the automobile’s newest charge-up will go based mostly on driving patterns; drivers can now get personalised options direct from their dashboard.

How does harnessing the info produced by automobiles carry advantages to drivers and passengers?

Automakers can use the actionable insights produced by an Clever Automobile Information Platform to create responsive in-vehicle companies that improve driver and passenger experiences.

Previously, the extremely particular expertise required to work together with this information, in addition to the challenges of accessing it from inside contained automobile subsystems, have restricted builders’ talents to innovate shortly and convey new options to market to maintain up with the booming automotive market.

Nonetheless, newly attainable experiences are reshaping and setting a brand new commonplace for in-car expertise due to expertise like BlackBerry IVY. For instance, the platform might leverage automobile information to acknowledge driver behaviour and dangerous situations corresponding to icy roads, after which suggest {that a} driver allow related automobile security options corresponding to traction management, lane-keeping help, or adaptive cruise management. IVY might then present automakers with suggestions on how and when these security options are used, permitting them to make focused investments to enhance automobile efficiency.

BlackBerry IVY permits machine studying fashions and different algorithms to be simply deployed and run in-vehicle to generate predictive insights and inferences, making it attainable for automakers to supply in-vehicle experiences which are extremely personalised and capable of take motion based mostly on these insights.

What does it take to make sure the security and safety of in the present day’s hyper-connected autos towards malicious threats and malware?

As we speak’s automakers are all too conscious of the dangers of cyber attackers – particularly because the trade strikes additional in direction of automation and autonomous autos. Nonetheless, security certification will also be an enormous burden—and an nearly insurmountable problem while you use software program of unknown provenance (SOUP).

Utilizing a pre-certified microkernel OS or embedded hypervisor for constructing safety-critical techniques can considerably cut back the scope, value, threat and period of your certification processes—and lets you run blended criticality techniques on the identical SoC. BlackBerry’s applied sciences are serving to to speed up compliance lowering the scope of system certification, and we additionally present practical security coaching and security companies to assist prospects efficiently navigate their subsequent certification undertaking.

The broad portfolio of BlackBerry QNX options (which incorporates BlackBerry IVY) helps automakers and Tier 1s design and develop high-performance, secure, safe and dependable software program. Security from threats is prime; BlackBerry software program is backed by a long time of trusted skilled companies — we’ve by no means missed an SOP date.   

How can automotive distributors preserve tempo with the revolutionary product growth ongoing out there in the present day, while preserving their autos safe?

BlackBerry IVY permits automakers to normalise the info coming from sensors within the automobile, permitting software program builders to simply create enhanced in-vehicle companies and experiences for drivers that may be deployed over the lifetime of the automobile.

Having the ability to see in real-time how the platform permits all that is extremely highly effective and a fantastic catalyst to assist these from throughout the transportation trade re-imagine all that’s attainable when you will have the precise device, and I’m certain there will likely be no scarcity of those ‘gentle bulb’ moments when guests see it for themselves.

BlackBerry has just lately added BMW to their roster offering QNX, the market chief for safety-certified embedded software program in automotive, for a broad vary of safety-related techniques.

What’s in retailer for BlackBerry, linked autos and security/safety in 2022?

This yr, automotive transportation will likely be outlined by two domains: the driving perform and the in-car person expertise. Now, because the driving perform turns into extra automated and autonomous due to superior driver help techniques, the person expertise turns into extra pronounced and vital.

We’ll see autonomous driving, security parts and different options as a selection for a downloadable app fairly than a supplier possibility. We’ll see app after app pop up from OEMs, expertise corporations, telcos and smaller gamers all trying to serve shopper demand for automated driving, connectivity, comfort and shared mobility.

As linked and EVs turn into extra widespread, it will likely be vital for automakers and safety builders to proceed to work collaboratively on new holistic approaches to handle the ever-changing risk panorama.  This consists of incorporating finest in school cybersecurity practices, much like how we shield different important infrastructure.

Is there any such factor as a cyber safe automotive? 

Completely. BlackBerry IVY is welcoming an period of invention to the in-vehicle expertise and serving to create new functions, companies, and alternatives that keep approach forward of the automotive curve, with out compromising security, safety, or buyer privateness.

These days, all autos are successfully computer systems on wheels. Cybercriminals know this, and the assaults are coming. As such, it’s important that automobile design incorporate safety from the planning levels and all through the lifecycle of the automobile.

A finest follow for automobile cybersecurity is an strategy initially conceived by the NSA known as “protection in depth,” which makes use of a number of layers of safety to defend towards potential hacks. Much more so than gas-powered autos, that is important for EVs given the sheer variety of connections they make the most of – beginning with residence and public charging stations, to linked infotainment techniques and GPS speaking with exterior information sources.  

How do you see the digital cockpit evolving? What different modifications do you are expecting? 

BlackBerry is correct on the forefront of cockpit innovation, by means of the BlackBerry IVY platform. At CES 2022, we’ve introduced its integration into PATEO’s clever Digital Cockpit answer. The information-driven insights generated in steady real-time will permit for correct prediction of the battery State of Cost (SoC), State of Well being (SoH), and projected automobile vary.

Automobile cabins will finally evolve to serve drivers and passengers alike as all-in-one communication, data, productiveness and leisure hubs. Customers can very seemingly anticipate an in-cabin expertise that primarily is an extension of their digital residence or workplace atmosphere.

What this all finally ends up trying like is in fact as much as the automakers. Over time, I see a mix of media content material, vehicle-specific data and consumer-centric data merging because the automakers look to ship a seamless and secure “consumer-first” expertise within the automotive with a cautious eye on security and driver distraction therefore why a lot of this will likely be focused at front-seat and rear-seat passengers first.

Are you scouting for start-ups at this occasion? In that case, in what areas? 

We’re all the time eager to talk to startups that consider they’ll push the way forward for automotive ahead, with the facility of BlackBerry IVY.

The BlackBerry IVY Innovation Fund was established final yr to assist data-driven automotive ecosystem suppliers turbocharge their innovation and convey new merchandise and functions to market utilizing BlackBerry’s Clever Automobile Information Platform, BlackBerry IVY.

The fund is investing in startups targeted on growing data-driven options that may profit from BlackBerry IVY’s AI insights and help from BlackBerry and AWS. 

How are you feeling about 2022 – each when it comes to enterprise prospects and extra usually?

We’re assured that 2022 will likely be a implausible yr for BlackBerry itself, in addition to a robust alternative for nations to make strides in cybersecurity and automotive growth, and for our prospects to create good, secure, and safe buyer experiences.

In addition to demonstrating IVY for the primary time at CES, 2022 will likely be an exhilarating yr as we’re set to move the numerous milestone of our QNX software program being embedded in over 200 million autos worldwide. This implies they’re secured towards threats, making certain the security of passengers and drivers, and empowering automakers to achieve for the data-driven way forward for automotive.

2022 will likely be one other thrilling yr because the tempo of innovation will proceed together with the additional ramp-up of the software-defined automotive, and we at BlackBerry are positioned nicely to help its enablement with our BlackBerry QNX product portfolio and BlackBerry IVY.

Software program provide chain safety will likely be extra vital than ever in 2022, following assaults final yr, and new challenges like quantum computing and 5G concentrating on would require new approaches for purchasers. The complete cyber neighborhood should acknowledge these threats, and are available collectively to foretell and sort out them, within the automotive trade and past. BlackBerry is proud to be a useful a part of this for our prospects in 2022.